Rochelle Sanchirico is the Global Head of Scaled Marketing at Spotify. There she oversees efforts to connect small and medium sized businesses and agencies with Spotify Advertising solutions, as well as global design and creative operations and production. She is an accomplished leader in the technology sector, with over 20 years of experience managing teams and growing businesses. Prior to coming to Spotify, she was the CEO of mHelpDesk, a field service software company in the IAC portfolio. During Rochelle’s time as CEO, she received the Tech in Motion award for Best Tech Manager, and the team received the Best Tech Company Culture award. She has also held marketing and leadership roles at Vista, comScore, The Washington Post and Kaplan.
Rochelle received a BS in Geology and English Literature from the University of Michigan and an MBA from Duke University’s Fuqua School of Business. In addition to serving on the Britepaths Board of Directors, she has served on the Board of Directors and Advisory Board of Thrive DC, an organization that serves homeless and vulnerable individuals. She lives in Fairfax County with her husband, two daughters and pet bunny.